Customer References


PROFIT INSIGHT® is the trusted partner of financial institutions around the world.  Providing solutions to improve performance and profitability, this trust is earned by working for the customer and continuously exceeding their expectations. Listening to our customers is critical and we believe having you listen to them will show you why.


Canadian Tire Financial Services

Canadian Tire Financial Services (“CTFS”) is the financial services arm of Canadian Tire Corporation. With four million cardholders, CTFS is one of the largest credit card issuers in Canada and one of Canada’s most recognizable and trusted brands. Profit Insight has partnered with CTFS for many years, providing a variety of Revenue Enhancement, Optimization and Efficiency consulting services that have made a significant contribution to the company’s bottom line.

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"They have worked with banks, credit unions and other financial institutions worldwide and they demonstrated to me that they have the experience to understand our business and key performance drivers, and are able to align profit improvement tactics with specific strategies and goals."

- COO, Credit Union