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Analytics

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Analytics helps Evaluate and Optimize a Business.

Data reporting and analysis tells you what happened, when it happened and where it happened.

Analytics tells you why it is happening, what will happen if it keeps happening and what is the best that can happen.

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Analytics is the use of historical business data to optimize future performance and drive strategic planning. PROFIT INSIGHT® analysts develop new insights into your business by exploring and investigating past performance and creating solutions and strategies that influence the outcome of future customer interactions. With the extensive use of data mining tools, statistical analysis, quantitative analysis, and explanatory and predictive modeling PROFIT INSIGHT® discovers patterns in the data - unique to your business – to develop new fact-based management tools and procedures.

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Four Types of Analytics

Descriptive • Predictive • Prescriptive • Decisive

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